Enterprise Weekly #430: AI-Generated Content, Human in the Loop, and More
As AI continues to infiltrate every industry, Chief Marketing Officers are exploring what the tech’s influence holds for their future workforce. According to WSJ, “executives say they will inevitably need to reconfigure workloads and recruit people with AI expertise.” For example, some companies may soon trade junior copywriters for new titles like “prompt copywriter.” This comes as no surprise as companies are aiming to do more with less under the backdrop of a turbulent economic environment and renewed emphasis on efficient growth.
🖊️ Note: To-date, Enterprise Weekly has been 100% human, not AI generated!
Companies like Jasper, HyperWrite, Copy AI, and a slew of other startups focused on content marketing have grown in popularity over the past few years and have augmented marketing teams with AI-driven content workflows. This begs the question — what role will humans play in the future of work?
To add fuel to the fire, corporate enthusiasm for AI is at an all-time high. In the past few weeks alone, AWS, Dropbox, Baidu, and OpenAI have closed their own venture funds to invest in AI native startups.
This comes at an interesting time as the world is buzzing with early-stage AI startups. While we do believe LLMs represent a paradigm shift — droves of entrepreneurs are leaving established companies, pivoting from other industries, and adding LLMs to their workflows to capitalize on the AI gold rush. As a result, this leaves a sea of competition in existing verticals.
However, in a hype cycle, it's easy for startups to chase features leveraging the newest technology, while forgetting to solve real problems. Our advice? Build products that solve acute customer pain points! In capital constrained environments, ‘need to have’ products stand above the ‘nice to haves.’
🍻 Join more NYC events:
June 27th: Work-Bench B2B SaaS Product Dinner
July 11th: AI Founders & Builders Summer Meetup hosted by Insight Partners, Irregular Expressions VC & BackboneAI
If you’re interested in attending, email r@backbone.ai for a spot.All Summer Long: Work-Bench Infrasummer
📚 Read more news:
WSJ: Consultants Emerge as Early Winners in Generative AI Boom
The Verge: Reddit Pressures Mods To End The Blackout As They Find New Ways To Protest
Work-Bench: Founder Spotlight: Arthur Co-Founder & CEO Adam Wenchel on the Next Gen of AI In the Enterprise
📚 Read more (th)reads:
Company: FireHydrant
Role: Staff Product Manager
Technology: Site Reliability & Incident Management Platform
Funding: $32.5M from Work-Bench, Menlo Ventures, Harmony Partners, Salesforce Ventures
🌟 Company of the Week 🌟
Kibsi raises $5.3M led by GTMfund, Secure Octane, Wipro Ventures and Others
Data / AI / Machine Learning • Seed • Irving, CA
Founders: Tolga Tarhan (CEO), Amanda McQueen (Chief Experience Officer), Amir Kashani (CTO), Eric Miller (CRO)
Hyperline raises $4.4M led by Index Ventures
Sales / Marketing • Seed • Paris, France
Refuel AI raises $5.2M led by General Catalyst and XYZ
Data / AI / Machine Learning • Seed • San Francisco, CA
Oliva raises $6.4M led by Molten Ventures
HR Tech • Venture • Norwich, UK
Parrot raises $11M led by Amplify Partners and XYZ
Future of Work • Series A • New York, NY
GreenPlaces raises $13M led by Redpoint Ventures
Future of Work • Series A • Raleigh, NC
Oso raises $15M led by Felicis
Risk / Security • Series A • New York, NY
System Initiative raises $15M led by Scale Venture Partners
Infrastructure / Dev Tools • Series A • San Francisco, CA
ElevenLabs raises $19M led by Nat Friedman, Daniel Gross and Andreessen Horowitz
Data / AI / Machine Learning • Series A • New York, NY
Acryl Data raises $21M led by 8VC
Data / AI / Machine Learning • Series A • San Francisco, CA
Render raises $50M led by Bessemer Venture Partners
Infrastructure / Dev Tools • Series B • San Francisco, CA
Warp raises $50M led by Sequoia Capital
Infrastructure / Dev Tools • Series B • New York, NY
Figma acquires Diagram for an Undisclosed Amount
Collaboration / Productivity • Acquisition • New York, NY